The challenge was to come up with a new visual identity for Bubble, a solution developed by the Romanian company SIMARTIS.
Bubble is a software which Mobile Network Operators can install directly on SIM. Thus, they can record any operation the user does on his phone and send him pop-up messages in the right context. The main advantage of this solution is that it doubles the acceptance rate of direct marketing campaigns.
We created a colorful, fresh logo that perfectly transmits the innovation and interactivity of Bubble.